MLS Instagram Story

Major League Soccer had commissioned me to develop a series of 10 informational player graphics to use for their Instagram stories.

The graphics introduce MLS’ international audience to ten of the newest, and youngest talent entering the league from global markets.

As a part of the brief, the client requested ten “player card” style graphics, as well as “transition” slide which would take the viewer from player to player.

The video below demonstrates the user-intuitive flip motion between player pairings. The inspiration behind the animation was to imitate a real “flip” as if the user were holding a physical card in their own hand.

This is a tactic I had not previously seen used in any capacity throughout Instagram stories, so I was excited to put my own unique spin on the project.


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