Spokane Hoopfest is the largest 3 on 3 outdoor basketball tournament in the world.
With over 6,700 teams, 3,000 volunteers, 225,000 fans and 450 courts spanning 45 city blocks, this annual event generates roughly $50 million in revenue for the city of Spokane, Washington.
For this year's edition, I was contacted by Hoopfest to design and develop the official game-ball that would be used en-masse by each participating team.
While the 2020 event as we know it was inevitably cancelled due to complications brought on by COVID-19, the ball itself became a beacon of hope for a city that had grown weary from the events of the year.
Photo Credit: Sean Gray